GRAMMY-nominated singer/songwriter Cam has been approached as an artist ambassador alongside Khalid and Noah Cyrus for Sony’s ‘Lost in Music’ Campaign. This is Sony’s second instalment of its brand campaign consisting of live music events and a virtual reality (VR) music video for PlayStation VR.

 

Cam approached long time producer, Jeff Bhasker (Bruno Mars, Harry Styles, Katy Perry, Rhianna),  to re-imagine Cam’s upbeat and fiery single ‘Diane’.

 

Utilising Sony’s state-of-the-art technology ‘Diane’ was stripped back of its power sounds, dance beats and full band backing (described by Rolling Stone as ‘empowering and eminently danceable’),  and Jeff Bhasker took to the piano to  accompany Cam and the result is a beautifully soulful, haunting  ballad of ‘Diane’.

Cam continues to discover new heights for ‘Diane’ after debuting the single on ABC’s Good Morning America early April 2018. ‘Diane’ was inspired by Dolly Parton’s hit ‘Jolene’, and is the response to the song as imagined from the fictional  ‘Jolene’.  None other than Dolly Parton herself, who was clearly delighted by the song, acknowledged this live on Good Morning America sending a surprise message to Cam.

 

http://abcnews.go.com/GMA/Culture/video/cam-performs-diane-live-gma-54189356

On April 8th,  Cam played her first UK headlining show of the year to a packed audience at London’s Islington Assembly Hall.   Following this Cam launched the Listening Room Series Tour on the 17th April in Portland OR.  This included 10 sell out stops around the US including Los Angeles, San Francisco, New York and Brooklyn. Her aim for her Spring Tour was to create spaces for real moments and real conversations with her fans. Touring as an acoustic trio, Cam comes together with her audiences in intimate, iconic venues, for rare, once-in-a-lifetime evenings of story telling and music.

Californian-born singer/songwriter Cam has emerged as one of the most successful breakthrough artists of the past few years. Her international hit, ‘Burning House’ garnered Cam her first Platinum record, no.1 country single and earned her a GRAMMY® Award nomination for Best Country Solo Performance, six nods at the Academy of Country Music Awards, three at the CMT Music Awards, two CMA Awards nominations and one at the 2016 American Music Awards.  ‘Burning House’ is still the most downloaded song by a female country artist since its release in 2015 and is off Cam’s debut album Untamed.

 

‘Diane’ offers fans the first glimpse of her highly anticipated album expected later this year and delivers a tale of love, regret and commiseration.  Less than a month after it’s release, the song was praised as one of the Best Songs (all-genres) of 2017 by NPR.

Please check out:

http://www.camcountry.com

https://www.instagram.com/camcountry/

https://www.youtube.com/user/camcountryVEVO/featured

https://www.facebook.com/camcountry

Written by Charlotte Roberts

https://www.facebook.com/theconventchoirs

 

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